Branding + Positioning = The Perfect Duo
May 15, 2019by wmg
In 1979, the WHA folded. The New England Whalers were renamed and in need of a new logo. What happened next,…an iconic design that has outlasted the franchise itself.
Top Branding Strategies Your Business Needs in 2020
February 27, 2019by wmg
Have you noticed a common thread between brands that really stand out for their marketing? It’s all the result of design thinking—a simple and practical concept that creates a powerful brand.